TIPPING POINT

Design research; sustainable living in Cornwall
Barriers preventing the spread of sustainable living in Cornwall turned out to be primarily issues of visibility and connectivity. DOTT Cornwalls aim was to create innovative responses to social issues using design as a process to get there. STBY was asked to work on a project for DOTT Cornwall and co-developed several potential project ideas in a workshop with stakeholders and experts. The ideas were build on an insight-based foundation established in the research phase, and were presented with a summary of the potential funding streams available to each.
It turned out that there was a significant amount of activity concerning sustainability taking place in Cornwall but it simply wasn’t visible enough (nor accessible enough). Further to this, the many initiatives and micro-businesses involved in sustainability simply weren’t ‘connected’.
Role: research management
Website: stby.eu